With the pandemic continuing to spread its giant tentacles over the world, panic, pain and uncertainty continue to seize people’s minds. While many have lost their loved ones, many have lost their jobs and are unsure about their future.

Many businesses have shut while some are struggling to adapt to the new normal. As a result, the current job market has become competitive like never before.

The good news is that you can still win in this competitive job market. But the old ways of job hunting are no more relevant in this post-COVID world. You need to start relying on new strategies to land your dream job.

Here, we look at some key strategies that can increase your chances of getting hired during a global pandemic.

Start with a Customised Resume

Gone are the days when a general resume would have worked for a range of job postings. Today, employers are keen on knowing the value you can create for them. Employers want to know the benefit of hiring you when there are thousands with the same skillset and qualification.

Revise your resume to be specific to the job opportunity. It is recommended that you use the same words as used by the employer in your resume. This way, the chances of your resume being picked up by an application tracking system are higher.

This approach can also help you land a job with the company in the future. The company’s database will pick your resume for the keywords you have specified (using key words is so important so recruitment software algorithms, pick up your resume).

When revising your resume, include your soft skills as they are still in demand. Highlight the value you have created using your communication skills, ability to stick to deadlines, leadership skills or team-playing attributes.

Expand your Job Search to Include Social Media

Companies that are hiring are decreasing due to the pandemic. You can increase your reach to job opportunities by widening your search. You can do so by tapping into the power of social media.

Many recruiters post job openings on their social media pages. Keep your profile updated on professional networking websites such as LinkedIn and popular social networking websites. Set alerts so that you are informed when a job opportunity of your interest opens up.

If you are interested in a specific job or company, then reach out by following the specific company or recruiter. Use customised profiles to make an impact for a job position or company you like.

Focus on Building a Value-Creating Network

It’s not always what you know, but who you know. Get out and meet people

Whether you are a graduate, a budding employee, or an experienced executive, building a career-focused network can help you land desired opportunities. Do not stop with just asking for a job from an employer you love working with; network with the employer.

Networking helps you connect to the employer. The company will remember you for future opportunities. Recruiters can also help you develop more rewarding connections that you can use to advance your career.

Connecting with mentors and student alumni is a great way to deepen your network. Relevant expansion of your network can open numerous career opportunities.

Benefit from the Guidance of a Career Coach

When you hire a career coach, you get expert guidance on career planning, resume preparation, interviews and negotiation. A career coach presents you in the best light to prospective employers, increasing your job prospects enormously.

One of the key advantages of career coaches is their valuable network. When you hire a career coach that specialises in your domain, you get access to his/ her network, which can include your employer of interest.

Career coaches are invaluable for career advancement. They motivate you to advance in your chosen career path without becoming complacent.

In Conclusion

Adapting to the new hiring landscape is your first step to success. Be motivated by the fact that companies are still hiring. Some sectors such as e-commerce, healthcare, and logistics are booming and are likely to hire more. Stay determined on your path, and you are sure to succeed.